Transform the way that you sell with

Our sales courses

The sales coach for people who don’t like selling. No gimmicks, no jargon and no scripts. Just simple, honest sales.

The Power of Authenticity©
A Different Way to Sell. From The Reluctant Salesman.

This CPD accredited Online Sales programme is at the core of our training and gives you all you need to transform the way you sell by unleashing The Power of Authenticity.. ‘No Scripts, No Tricks and No Role Playing’. A system proven to be as effective as traditional selling but without all the drama.

Click the dropdown below to read more details about his course. 

‘The Power of Authenticity’ is a fresh approach to sales designed for Business Professionals, technical and creative people and entrepreneurs in all sectors who need to sell but for whom traditional selling is inappropriate, uncomfortable or ineffective..

Let Terry Mullins, Creator of the unique Reluctant Salesman sales system show you how to ditch the ‘Salesperson’ stereotype and sell with authenticity and ease. This programme will allow you to sell effectively without resorting to outmoded and inappropriate traditional sales techniques.

The course is presented through video, narrated presentations and downloadable written material and includes ongoing feedback PLUS a 1-2-1 private online coaching session with Terry.

Topics covered include:

  • The Four Principles of Reluctant Selling
  • The Three Obstacles to Sales Freedom
  • The Simple Way to Understand Clients
  • The 4 Keys to Sales Freedom
  • The New Sales Paradigm
  • The Myth of the Born Salesperson.
  • The ‘Never Follow up Technique’
  • The 5 Ways to Find Clients .. and much more.
  • PLUS 2 Bonus Downloadable workbooks.
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Bonus material: 2 downloadable workbooks.

£295.00

Team rates available.*

The Power of Authenticity©
Client Acquisition Programme.

Transform the way you sell with ‘The Power of Authenticity’ CPD accredited Online Sales Programme. ‘No Scripts, No Tricks and No Role Playing’. As system proven to be as effective as traditional selling but without all the drama.

Click the dropdown below to read more details about his course. 

In addition to all of the material in our core programme you will be given all you need to find, approach and acquire clients.

Additional Material includes:

  • An additional 1-2-1 process creation workshop with Terry Mullins to create client acquisition material specifically for your business.
  • A further 1-2-1 coaching sessions with Terry to help you implement all you have learned.
  • Training in the unique Reluctant Salesman non-cold calling call process. A call process designed for those who hate picking up the phone.

£595.00

Team rates available.*

Course Coming Soon.

The Power of Authenticity©
Process Creation Module

This programme is for those who have completed ‘The Power of Authenticity core programme and now wish to add the process creation module. Click the dropdown below to read more details about his course.
  • 1-2-1 process creation workshop with Terry Mullins to create material specifically for your business.
  • A further 1-2-1 coaching session to help you to apply all you have learned.
  • Training in the unique Reluctant Salesman non-cold calling call process. A call process designed for those who hate picking up the phone.

£320.00

Team rates available.*

Course Coming Soon.

The Power of Authenticity©
Sales Mastery Programme.

The Ultimate Reluctant Salesman package’ A sales training programme like no other.

The entire ‘Creating the Freedom to Sell’ Programme delivered personally by Terry Mullins, the founder and creator of The Reluctant Salesman.

  • The training is delivered entirely by Terry, 1-2-1 over 4 weeks with all course material supplied along with all the bonus material.
  • With regular training, coaching and mentoring meetings PLUS 2 full process creation sessions.
  • All of the online material from the Core and Client acquisition programme available for 6 months.
  • Editing by Terry of all outreach material created and guidance on how to best implement the processes.
  • Full CPD Accreditation.

£1750.00

Team rates available.*

Course Coming Soon.

The Power of Authenticity©
In-House Training

If you would prefer to experience ‘The Power of Authenticity’ delivered face to face, with all of the online and bonus material included, then we need to talk.

Contact us today and we’ll set up a meeting to hear about your business and what you want it to achieve. We’ll then put together a tailored programme specifically designed for your team and provide you with a no-obligation quotation.

Contact us today

valued feedback

what our clients say

"Terry has been instrumental in the success of our 2 businesses. The Reluctant Salesman is not your typical sales training company, the methods they bring to the table and there implementation are unique, his hands on approach is perfect for us. After the initial training we decided to continue working with Terry each month and this has meant we continue to get better and see greater results. We would highly recommend The Reluctant Salesman approach to anyone looking to increase their sales, gain confidence in dealing with prospective clients and learn how to create a win-win in any situation.
Rebecca Woolford
Founder of Kiwano Hotels & Green Tourism Society.