The reluctant salesman

Terry Mullins
- Founder of The reluctant salesman

Hate sales? You'll love us

Transforming sales for people who don’t like selling. No gimmicks, no jargon and no scripts. Just simple, honest sales.

everything you need to know

What makes the Reluctant Salesman Different?

The Reluctant Salesman offers the only sales training we know of that was designed with non-sales people in mind.
The fact that in the last 2 decades we’ve been able to transform selling for thousands of sales professionals and sales teams demonstrates the effectiveness and simplicity of our philosophy.

Authentic Selling.

From the Reluctant Salesman.

Transform the way you sell and tap into the Power of Authenticity© with our CPD accredited online sales programmes.

Join Terry Mullins, creator of the unique Reluctant Salesman sales system, to discover how to ditch the stereotype and sell authentically with ease.

This transformational programme will show you how to sell powerfully and effectively without resorting to outmoded and inappropriate traditional sales techniques.

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Why the Reluctant Salesman?

Pushy salespeople, cold callers and scripted telesales are not what selling should be about.

The Reluctant Salesman’s Power of Authenticity© approach to sales means all that has changed.

Over the last 20 years, the Reluctant Salesman, Terry Mullins, has developed a sales approach that allows reluctant sellers to be authentic and true to themselves all while achieving far better results with less effort.

Terry will show you that by being authentic and at ease you can connect with more clients and achieve outstanding results and all without a script in sight.

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what our clients say

"I have known and worked with Terry for many years now. His insight and expertise has always amazed me and his clarity and sincere wisdom has helped me on numerous occasions. I cannot thank him enough for all the help and support he has given to me and for all the pearls of wisdom I now use on a daily basis, I wholeheartedly recommend Terry to any serious business person
Adrian Taylor
Co-Founder Aawen Design

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Helpful Insights

Access free resources from the Reluctant Salesman and find more insights about how to use the power of authenticity to build your sales success on our blog.

Change the way you sell in just 4 weeks from the comfort of your home or office with ‘The Power of Authenticity’ Sales Programme.

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Terry and Zoe owner of Caxton Communications

Change the way you sell in just 4 weeks from the comfort of your home or office with ‘The Power of Authenticity’ Sales Programme.

Change the way you sell in just 4 weeks from the comfort of your home or office with ‘The Power of Authenticity’ Sales Programme.